2025-06-26

The 2025 Taipei International Food Show "Hualien Pavilion" opened grandly. The Hualien County Government joined hands with 17 brands to showcase the strength of organic agriculture and the mountain and sea customs and the delicious taste of Hualien.

Hualien County Government Agriculture Department Director Chen Shuwen launched the event together with guests and industry representatives .

Taipei, The 2025 Taipei International Food Show opened grandly at the Nangang Exhibition Center Hall 2 on June 25. The "Hualien Pavilion" planned by the Hualien County Government was also grandly unveiled this morning ( 25 ). The Hualien County Government, represented by Director of the Agriculture Department Chen Shuwen, jointly launched the exhibition with guests and industry representatives on site, showcasing the diverse charm of Hualien's local agriculture and its determination to promote sustainable agriculture.

County Mayor Xu Zhenwei said that this exhibition not only showcases the county's development achievements in organic agriculture, agricultural product processing and other fields, but also hopes that through the exhibition platform, domestic and foreign consumers will have a deeper understanding of the sustainable values ​​and mountain and sea cultural heritage of Hualien agriculture, and continue to build Hualien into Taiwan's most competitive organic agricultural center. This time, the "Hualien Pavilion" brings together 17 high-quality agricultural product brands for joint exhibition, including Chikeshan Tianxin Tea House, Yipinchun Store, Food Source Valley, Qiao Kai International, 917 Farm, Wenberli Biotechnology, Duolili Farm, Four Seasons Farm, Desen Farm, Xiuxian Bee Farm, Xihuan Caifeng Bakery, Tianci Grain Source, Shakadang Natural Farm, Xingyue Handmade Workshop, Huilan Sauce Man, Meihao Bee Farm and other 17 representative brands of Hualien. The exhibited products cover a variety of specialty agricultural products such as tea, honey, peeled peppers, soy sauce, and golden needle flower processed products.

Xu Zhenwei said that the main vision of this year's exhibition hall is to climb mountains, go to the sea, and travel the valleys. People from all over Taiwan are invited to Hualien to feel the embrace of Hualien's mountains and seas, relax and walk slowly between the valleys, and taste the local flavors of Hualien. In addition to static exhibitions and sales, this exhibition also arranges dynamic activities to connect popularity and buying momentum. During the exhibition, Hualien star chefs such as "Escofi Secret Private Kitchen", "Jia Jia Restaurant", "Jamie Cuisine", and "Qixingtan Muming Private Cuisine" were invited to take turns to perform creative cuisine on the spot using local ingredients from Hualien, attracting many visitors to stay. In addition, performances by the Red-faced Duck mascot, Street Soul Dance Troupe and well-known bands heated up the atmosphere, and interactive activities such as special price bidding, shopping cash raffles, gift packages for purchases over a certain amount, and quizzes with prizes made the exhibition hall very popular.

The Hualien County Government has taken the initiative to invite a number of professional buyers from home and abroad to negotiate with the exhibitors at the Hualien Pavilion, in an effort to promote channel cooperation and enhance brand visibility for the exhibitors. In the future, the government will continue to assist the industry in expanding the market and deepening cooperation and exchanges with external channels and international companies.

County Mayor Xu Zhenwei said that the county government will continue to focus on agriculture, combine international cooperation, cultural marketing, tourism promotion and local revitalization, and build a globally competitive Hualien brand to let the world see Hualien's unique charm and unlimited potential.

Information about Taipei International Food Show 2025 :

  • Exhibition period : June 25 to June 28
  • Location: Taipei Nangang Exhibition Center, Hall 2 , 4th Floor | Hualien Exhibition Hall Booth No. S0623