• New
champagne label joins other First Class enhancements that will be introduced in
coming months
Singapore Airlines (SIA) customers can now
enjoy the exquisite taste of Taittinger Comtes de Champagne in First Class from
27 October 2019.
Produced by the prestigious family-owned champagne
house Taittinger, Comtes de Champagne Blanc de Blancs is produced only in the
best years, composed exclusively of Chardonnay grown in five Grand Crus
vineyards, and only first press wine (the ‘cuvée’) is used to give it an
absolute guarantee of quality. With strict criteria governing its production
and a long maturation period of eight to 10 years, the bottles are not produced
in large volumes, making it a rare and celebrated wine.
In selecting the champagne, SIA’s Wine Panel,
comprising world-renowned wine experts Michael Hill-Smith, Jeannie Cho Lee and
Oz Clarke, conducted blind tastings of wines from many of the world’s most
famous wine regions, before deciding upon Comtes de Champagne for its
exceptional quality and taste.
“Taittinger Comtes de Champagne is a refined,
elegant vintage champagne with an impressive minerally finish. Featuring this
champagne is part of Singapore Airlines’ commitment to working closely with the
best wineries in key regions around the world, such as Taittinger, to offer an
increased variety of wines directly from the source,” said Ms Jeannie Cho Lee.
Deputy Managing Director of Taittinger, Mr Clovis
Taittinger, said: “We are extremely honoured to accompany Singapore Airlines in
their quest of perfection. We put lots of passion to make some of the best
wines in the world and hope that all SIA First Class passengers will enjoy
their flights with our sophisticated and elegant wines.”
Each year, more than 350,000 bottles of champagne
are served on SIA flights. Comtes de Champagne joins two prestige cuvées in
First Class, Dom Pérignon and Krug Grand Cuvée, which continue to be well
received by customers.
Comtes de Champagne will first be served on flights
to Auckland, Beijing, Delhi, Dubai, Melbourne, Mumbai, Seoul, Shanghai, Sydney
and Tokyo (Haneda) from 27 October 2019 to February 2020, before being rotated
to other routes.
The introduction of Comtes de Champagne joins SIA’s
other upcoming First Class enhancements. From mid-November 2019, customers can
look forward to special edition unisex amenity kits with a new series of the
iconic crystal fishes from renowned luxury French crystalmaker Lalique. From
2020, First Class customers can also look forward to an enhanced caviar service
that will be expanded to more flights.
“We are excited to launch Comtes de Champagne on SIA
flights, and introduce another prestigious label on rotation to increase variety
and delight the keen palates of our frequent flyers,” said SIA’s Divisional
Vice President Inflight Services and Design, Ms Betty Wong.
“Along with our other refinements to First Class,
these enhancements represent our commitment to provide our premium customers
with one of the finest air travel experiences in the world.”