2023-12-15

From Bratwurst to Stollen: Authentic German Christmas Market Traditions Come to Life at Christmasland in New Taipei City

New Taipei City, Taiwan – The German Trade Office Taipei (GTO) proudly presents the second edition of "German Christmasland in New Taipei City." This festive event, hosted at the New Taipei City Plaza, showcases 58 German vendors offering a diverse array of German goods and delicacies, surpassing last year's inaugural market. Attendees can indulge in classic German sausages and essential Christmas market treats like hot mulled wine. Building on this year's dessert theme at Christmasland in New Taipei City, visitors can also enjoy a variety of European desserts beneath the colossal "Dessert Star" Christmas tree. This immersive experience extends from visual delights to the rich tastes of German Christmas traditions, creating a sweet and festive atmosphere.

Mr. Axel Limberg, Chief Representative and Executive Director of the GTO, stated, "The German Trade Office not only promotes and enhances bilateral economic relations between Taiwan and Germany but, for two consecutive years, has brought the highly popular German Christmas market to the internationally acclaimed Christmasland in New Taipei City. This not only draws global attention to this Christmas celebrations in Taiwan but also invites local Taiwanese residents to explore German traditions through food and cultural activities. We hope that such festive cultural markets deepen the social, cultural, and economic ties between Taiwan and Germany, contributing to the promotion of economic cooperation."

Christmasland in New Taipei City features a giant Christmas tree named the "Dessert Star." The Christmas tree is encircled by a variety of colorful dessert cakes, such as mocha cake, tiramisu and the Christmas tree is adorned with a starry atmosphere, and beneath their canopy, gazing up at night reveals a sky filled with stars and creates a visually stunning atmosphere.

This year, 58 German and European vendors are gathered, offering variety of traditional German food. For instance, Bratwurst (German Sausage). The most authentic way to enjoy it is with a small bread roll, topped with either ketchup or mustard. There is also the option of the classic Currywurst. A must-have in every German household during Christmas is the Stollen, a bread with a mix of a large amount of rum-soaked dried fruits and nuts, brushed with rum syrup after baking, and then coated with a generous amount of powdered sugar while still moist. In Germany, there's a tradition of saving the first slice of Stollen to ensure the family has enough food for the coming year, similar to the Chinese custom of wishing for abundance every year. Additionally, the event offers German bread Brezel and desserts like Snowballs, Crepes, and Apple Pie, waiting for visitors to relish in the German delicacies.

No German Christmas market is complete without warm beverages. Glühwein, a hot red wine made with cinnamon, star anise, cloves, and orange, is a classic drink at these markets. Custom mugs available at the market, featuring unique designs like boots, snowmen, penguins, and the year, are a top choice for collectors of Christmas market souvenirs. Non-alcoholic options such as Christkindles Kinder Punsch (Christmas Hot Fruit Juice) are also available for children and the elderly.

The three-day event includes a stage performance area with various entertaining activities. The first day featured the announcement of the winners of the 2023 3rd Häfele National Student Design Competition, addressing small space living challenges and creating a friendly environment for people with disabilities, the elderly, and children. Other activities include DIY Christmas wreath-making, a Christmas choir performing popular Christmas songs, and photo opportunities with Santa Claus for both children and adults.

From now until December 17th at 10:00 PM, visitors can participate in a social media contest to win a box of 24 German beers. Simply visit the German Christmas Market Facebook and Instagram pages, along with @erdingerTW and @brandwerktw, like the post, comment with a photo taken at the market's photo wall and tag a friend. For more details on the contest, please refer to the German Christmas Market fan page.

The "German Christmasland in New Taipei City" is organized by DEinternational, the service unit of the GTO, and in partnership with Kärcher, the Sino-German Cultural Economic Association and Franz Collection.

German Christmasland in New Taipei City Event Details:

  • Date: December 15, 2023 (Friday) to December 17, 2023 (Sunday)
  • Location: New Taipei City Civic Plaza (MRT Banqiao Station Exit 2 or Exit 3A)
  • Hours: Daily from 11:00 AM to 22:00 PM
  • More Information: German Christmas Market Facebook Page