Shing-I's photography knows no bounds, striking like lightening in the
music and media industry. She made the cover of Elva Hsiao's album "Naked
Truth" sexy and playful, and worked with the God Empress of Taiwanese
dramas Wang Yujie. Her collaboration with Chick en Chicks, the best group at
the New Generation Golden Melody Awards pushed them to new heights.
Her subjects never model, rather, like a treasure-hunter, Shing-I painstakingly works with them to find the unknown. As a female photographer, she is driven to photograph women, hoping that through her photography she can instill self-confidence among women, and tenderly reveal Shing-I’s message: A woman’s beauty is not only sex appeal, but also wisdom and sweetness. "Everyone thinks they know what looks good, until they work with me. People forget the power of simply observing and thinking. So I do just that, and present them with my unique aesthetic." The fashion magnate Maggie Zhu Kaiwei, director of American luxury clothing brand 625PM, may be the next beneficiary of this process.
Shing-I is famous as the scion of an empire founded in the hotel and financial industry, or as a celebrity active in the fashion world. But there is more. Shing-I’s father loved photography and her mother was an avid fashionista. Both had a tremendous influence on her development. Like Bill Gates or Mozart, Shing-I parlayed an early start and a lifetime of experience into success. As a child, her father gave her a camera to explore the world with, whilst he filled hundreds of boxes with photos of Shing-I. Living in the US since she was a child, and with a talent for painting, she built on her childhood experience by graduating from the Parsons School of Design in New York, majoring in visual photography with a focus on photojournalism. With all this learning and experience, behind the camera Shing-I uses her skill to make more magic than all the wizards in Harry Potter put together, and in front of the camera, she radiates fashion. East and West collide and explode in Shing-I's one-of-a-kind fashion photography.
Chen Shing-I believes that fashion is a boundless world of
possibilities, with neither formula nor framework. She never sets limits on
herself. Like a supernova sun, Shing-I exudes enthusiasm about the endless
possibilities for the future. Her current plans include a photography
exhibition, to educate the public on her fashion "vision", but she is
always on the lookout for other opportunities.