The
American Beef Run officially started, shouting "Run, sprint for
food!"
【New Taipei City】 The first "American Beef Fun Ranch
Run" that combines sports and food was held at the Sunshine Bridge in
Xindian, New Taipei City on the morning of May 25, attracting more than a
thousand runners to sign up for the race, and nearly 2,000 people flocked to
the scene to join in the fun. Whether they were sweaty
runners, enthusiastically cheering family members, or gourmets who came for the
food, they all enjoyed a weekend of joy together.
The American Beef Run officially started, shouting "Run,
sprint for food!"
Registration
and luggage check-in services started early in the morning. The atmosphere
gradually heated up with the host's introduction, and the teachers led the
runners in warm-up exercises. The runners were in high spirits and ready to go.
The distinguished guests invited to the event included: Director of the American Institute in Taiwan Agricultural
Trade Office Yao Wang, Project Manager Fu Wenyan, Director of the Animal and
Plant Quarantine Office Bai Jiali , Senior Marketing Manager of the
U.S. Meat Export Council in China Sun Kaisheng, Marketing Specialist Mei
Xinjun, and CEO of Hong Kong Taiwan Zhiwei Co., Ltd. Deng Bowen . With the
countdown and cheers from the audience, the starting gun sounded
solemnly - hosted by Sun Kaisheng, Senior Marketing Manager of the
U.S. Meat Export Council in China, he said: "Road running is the most
favorite outdoor activity of Taiwanese
people . The event
perfectly matches the healthy and energetic image advocated by American beef.
We hope that through this event, more consumers can personally experience the
diverse flavors of American beef and the long-term benefits it brings to
health. We will continue to hold this event and call on more partners to
jointly create the largest American beef market in Taiwan! "The event
route unfolds along the Bitan Riverside Trail. Participants run in the drizzle
and immerse themselves in the natural scenery of the Xindian River. This fun
road run is not just a sport, but also a wonderful experience that conveys the
concept of healthy eating and sustainability.
The limited-edition American beef specials satisfied the taste
buds and attracted a huge crowd
All
runners completed the 5KM fun run within 60 minutes . As
the last runner reached the finish line, the race ended smoothly, but the
exciting activities were just about to begin! The exciting stage activities
included: YOYO Taiwan brothers and sisters
brought passionate stage performances, live interactions with American cow
puppets , and multiple rounds of lucky draws on the spot, which heated up
the atmosphere. At the same time, the American beef special meal market next to
it was already crowded with people. Many people took the "Free American
Beef Redemption Coupon" and couldn't wait to line up to redeem the
exclusive limited meals of each store. More than 2,000 redemption gifts were
prepared on site , and all were redeemed before 11:30 ,
especially the 8 food trucks, which were all redeemed
within 30 minutes. From the oven-roasted rib-eye beef black gold buns
of the "Regent Hotel", the Victory Burger of the "Victoria
Hotel", the sour soup fat beef of "Te Yao Catering Service", the
American beef green feast of "Xisheng Food", the roasted tender beef
ribs of "Less Salt Healthy Meals", to the American cowboy sauce
crisps of "Thomas's Meat Shop" and the pepper beef ham developed by
"Tai Livestock", each one makes people feast and satisfy.
Most of these special dishes are limited to the day, specially developed for
this event, and are delicious and can't be eaten on the market! While enjoying
the feast, people also rushed to participate in the stage lucky draw, with more
than 100 partner-sponsored gifts, including "Frank's
Meat Supermarket" Prime Marbled Dice Beef, "Mei Fu Food Collection" specially selected
American braised beef soup dumplings, "Rose
Kitchen" American CAB sauce grilled beef
bowl, WMF single-handle pot and storage box. It is hoped that every
participant will go home with a lot of prizes.
The perfect combination of food and sports, the spirit of American
beef is deeply rooted in people's hearts
The first "American Beef Fun Ranch Run" event
not only allows consumers to experience the goodness of high-quality protein
after exercise, but also conveys the brand concept of American beef "healthy,
nutritious, and diverse" through the combination of running and eating.
Runners and spectators said: "This is a perfect weekend of running
happily, eating to your heart's content, and having fun!" There are also
family groups who happily share: "The children danced happily in front of
the stage, and the adults ate to their heart's content. Such activities must be
held every year!"
The
first "American Beef Fun Ranch Run" ended perfectly with laughter,
sweat, and aroma. Next year's event will be fully upgraded and even larger,
calling on everyone to run again and participate in Taiwan's largest American
beef market!
Welcome everyone to continue to lock in the latest news about
American beef, let us look forward to it together, and sprint for delicious food
together!