Barcelona, Spain,
January 28, 2020 – Cisco Live 2020, Barcelona opens
today, and runs through January 31, at Fira de Barcelona in Spain, bringing
together nearly 20,000 customers, partners, IT professionals and visionaries. The
event is designed to help customers realize the full realm of opportunities open to them,
and give them the cutting-edge knowledge, skills, and technologies to make it
happen.
Throughout the week, innovations across Cisco’s
cybersecurity, networking and collaboration portfolios, as well as within its
DevNet program will be unveiled – all designed to help businesses scale, stay
secure, and drive digitization. Keynote presentations from Cisco’s President of
Europe, Middle East, Africa and Russia (EMEAR) region, Wendy Mars, and the EVP
and GM of Cisco’s Networking and Security Business, David Goeckeler, as well as
other Cisco business leaders, will showcase the company’s strategy to help
partners and customers seize new business opportunities in the era of digital
transformation.
“Cisco is central to
helping customers achieve business outcomes beyond what was once thought
possible, amidst the fastest and largest tech transition in history,” said
Mars. “Organisations worldwide - small to large and across all sectors - are
still in the early days of harnessing the sheer potential of many emerging
technologies like AI, 5G, adaptive and predictive cybersecurity, intelligent
IoT, and more. We are delighted to welcome our customers and partners to Cisco
Live and help them capture the real business value that these exciting new
technologies can deliver.”
News highlights include:
·
Accelerating Applications in a Hybrid
Multicloud World:
Cisco’s new multi-domain architecture offering brings together
AppDynamics and Cisco Intersight Workload Optimizer to deliver full visibility
within the application, network and data center, both on-prem and in the cloud.
Cisco HyperFlex Application Platform delivers an integrated
container-as-a-service platform that simplifies provisioning and ongoing operations
for Kubernetes across cloud, data center, and edge.
·
Comprehensive
Security Architecture for Industrial IoT:
Organizations need complete visibility into the most disparate of
network environments in order to secure their industrial edge, lower the risk
of cyber threats, and optimize industrial processes. Cisco’s new IoT security
architecture provides enhanced visibility across both IT and OT environments,
protecting industrial processes and enabling the collection and extraction of data from
the IoT edge so organizations can increase efficiencies to make better business
decisions and accelerate digitization projects.
·
Revolutionizing Customer and Agent
Experiences with New Contact Center Enhancements: The
world’s best brands earn customer loyalty over years, even decades – only to
lose it in a few seconds if the customer experience is not stellar. While
customer needs and expectations have changed, the ways in which companies
respond have not kept pace. Today, Cisco announced three developments that
fundamentally transform the customer experience with contact centers, for the
better: an AI infusion, a new customer experience solution, and a new cloud
contact center product.
·
Better and More Engaged Meetings Through
AI Innovations:
New AI-powered voice intelligence capabilities to Webex Meetings
turns talk into action, turning Webex meetings into a digital treasure trove.
Additionally, Cisco continues its commitment to security and data privacy by
enabling customers with the ability to choose whether their Webex Teams data
will be stored in Europe or the United States. The company also announced the
new Cisco Webex Room USB, an entry-level video device offering smaller
organizations collaboration without compromise.
Conference highlights include:
·
Cisco Corporate
Social Responsibility: Cisco will outline its social impact agenda, supporting the
company’s commitment to accelerate global problem solving through technology
and expertise. Cisco is proud to partner with o3e to
improve access to education, medical and other essential services for refugees
and the homeless. At “Build a Bike” located in The Park area, volunteers can
help build 50 bikes which will be donated to homeless and refugee programs in
Barcelona. The initiative aligns with Cisco Corporate Social Responsibility
priorities and the goal to positively impact 1 billion people by 2025.
·
DevNet
Zone: Attendees
will get hands-on experience with APIs, develop coding skills in the coding
lab, and learn more about Cisco’s new DevNet certifications (launching February
2020). DevNet is Cisco’s software developer resource community aimed at helping
developers and network engineers innovate using Cisco technologies and
platforms.
·
World
of Solutions and Cisco Showcase:
Attendees are invited to explore the latest innovations from Cisco and its
ecosystem partners in this experiential space where over 130 exhibitors will be
demonstrating their products and solutions.
·
Innovation
Talks:
Cisco executives will discuss the latest innovations in solutions and services
and great best practices.
·
Walk-in
Labs: Designed to provide a one-of-a-kind,
hands-on experience on a variety of Cisco products and solutions, attendees can
work on pre-designed scenarios, explore features, and access training.
·
Cisco
Customer Experience (CX):
Attendees can experience the “Digital Heartbeat” of Cisco Live, Cisco CX, to
learn about Cisco’s lifecycle approach to performing and transforming toward
better business outcomes.
·
Technical
Solutions Clinics: Experts from the Cisco CX
Global Center will be on-hand to troubleshoot any implementation, application,
and integration issues.
·
Network
Operations Center (NOC): Visit the NOC, in
partnership with NetApp, to speak with engineers and solutions experts to
discuss how Cisco rapidly builds and centrally manages a secure Cisco
Enterprise Network.
·
Capture the Flag:
Learn new technologies and get hands-on experience by playing the “Capture the
Flag” game, designed to solve demanding challenges. Try your hand at ethical
hacking of networks and systems, design and investigate the Software Defined
Campus and WAN networks and enhance cloud skills learning and exploring Cisco's
Meraki platform.
·
Cisco
Investments Village: Meet eight of the
most prominent start-ups in the industry and learn about their unique
technology solutions and how they are changing the realm of what’s possible.